Zuckerberg reportedly used the data as a reward to third party firms and developers who either had a favourable relationship with company executives or spent considerable amounts on ads. Companies were also incentivised to share their data with Facebook, while those that did not were shut out and denied access.
These methods helped to consolidate Facebook’s position as the leading social network platform between 2011 and 2015, the leak suggests. The documents werer obtained by journalist Duncan Campbell. Around 4,000 pages were shared with NBC News, Computer Weekly and Germany’s Süddeutsche Zeitung. Facebook told NBC News that the documents were authentic but misleading.
“The set of documents, by design, tells only one side of the story and omits important context,” said Paul Grewal, Facebook’s vicepresident and deputy general counsel. “The facts are clear: we’ve never sold people’s data.”
News credit : Indiatimes